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Starting a business is something many people in the military community dream of. Entrepreneurship is not just about pursuing creative ideas, it's about creating personal freedom, wealth for your family, and driving impact in a marketplace through innovation. For too many, though, the concern about lacking the financial resources or the fear of failure holds us back.
The reality is this: we've made entrepreneurship bigger, scarier, and riskier than it needs to be. At it's most basic level, starting a business requires someone paying you for something. If you want to open a gym, get a couple people to pay you for personal training. If you want to open a restaurant, host a pop-up dinner. If you want to launch a marketing agency, rebrand your friend's business. You might do these things for free, or charge a modest amount. It's not dramatic, doesn't involve lawyers, overhead, employees, or big announcements, but it's the stuff of how businesses get launched.
More veterans should start businesses - you have what it takes. But what you may not understand is "how", and for the vast majority of the small businesses that our community will launch this year, being an entrepreneur looks nothing like the intimidating mythology that emanates out of Silicon Valley; it's building small for the people around you the things that they need.
You can find “Third Shift Entrepreneur: Keep Your Day Job, Build Your Dream Job” on Amazon here: https://rly.pt/ThirdShift
About Todd Connor
Todd Connor is a widely sought-after speaker, thought leader, and consultant who leads individuals and organizations to unlock their full entrepreneurial potential.
Todd is the founder of Bunker Labs, a national entrepreneurship organization with chapters in 30 states across the U.S., which works with military veterans and military spouses who want to start their own business.
He is also the founder of The Collective Academy, Emerson House, as well as other for-profit and philanthropic organizations. For speaking requests, access to additional thought leadership, or to attend Third Shift Entrepreneur workshops visit http://www.ThirdShiftEntrepeneur.org
The reality is this: we've made entrepreneurship bigger, scarier, and riskier than it needs to be. At it's most basic level, starting a business requires someone paying you for something. If you want to open a gym, get a couple people to pay you for personal training. If you want to open a restaurant, host a pop-up dinner. If you want to launch a marketing agency, rebrand your friend's business. You might do these things for free, or charge a modest amount. It's not dramatic, doesn't involve lawyers, overhead, employees, or big announcements, but it's the stuff of how businesses get launched.
More veterans should start businesses - you have what it takes. But what you may not understand is "how", and for the vast majority of the small businesses that our community will launch this year, being an entrepreneur looks nothing like the intimidating mythology that emanates out of Silicon Valley; it's building small for the people around you the things that they need.
You can find “Third Shift Entrepreneur: Keep Your Day Job, Build Your Dream Job” on Amazon here: https://rly.pt/ThirdShift
About Todd Connor
Todd Connor is a widely sought-after speaker, thought leader, and consultant who leads individuals and organizations to unlock their full entrepreneurial potential.
Todd is the founder of Bunker Labs, a national entrepreneurship organization with chapters in 30 states across the U.S., which works with military veterans and military spouses who want to start their own business.
He is also the founder of The Collective Academy, Emerson House, as well as other for-profit and philanthropic organizations. For speaking requests, access to additional thought leadership, or to attend Third Shift Entrepreneur workshops visit http://www.ThirdShiftEntrepeneur.org
Edited 2 y ago
Posted 2 y ago
Responses: 7
A1C Medrick "Rick" DeVaney
Coronal, I've Heard That Most Of My Life
"Keep Your Day Job" Referring To Starting A Business.
I Agree To One Point, You Still Have An Income.
By The Same Token, It Also Detracts For Putting Ones
Full Effort In Making A Go Of The Business, Easier To Give-Up Trying
And Return To Being Someones Employee... But To Be Totally
Honest, Sometimes We Have To Ask Ourselves "Was It Worth It"?
And To This Day ~ I Don't Have That Answer. ~ It Was 18 Hour Days ~ Nights ~
Weekends ~ Vacations Were Out Of The Question ~With Little To No Income For
A Very Long Period Time. ~ Family Life Close To Non-existent ~ " Was It Worth It"?
Has Been The Question, Of Which I've Never Had The Answer.
"Keep Your Day Job" Referring To Starting A Business.
I Agree To One Point, You Still Have An Income.
By The Same Token, It Also Detracts For Putting Ones
Full Effort In Making A Go Of The Business, Easier To Give-Up Trying
And Return To Being Someones Employee... But To Be Totally
Honest, Sometimes We Have To Ask Ourselves "Was It Worth It"?
And To This Day ~ I Don't Have That Answer. ~ It Was 18 Hour Days ~ Nights ~
Weekends ~ Vacations Were Out Of The Question ~With Little To No Income For
A Very Long Period Time. ~ Family Life Close To Non-existent ~ " Was It Worth It"?
Has Been The Question, Of Which I've Never Had The Answer.
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One Point I'm Especially Glad You Pointed Out,
" the concern about lacking the financial resources or the fear of failure holds us back."
Although I Started My First Business With A $1,000 Loan From My "Uncle Chuck" And
EVENTUALLY Succeeded, But It Was One Hell Of a Struggle. But If You Fear Failure,
You're In For A Rude Awakening; It All Part Of Business; And Before You Become A Success,
Don't Be Surprised To Discover How Many Failures You'll Go Through Before You Hit That Goal.
And May I Suggest: Don't Use Your Name In The Naming Of Your Business; Because It Makes It Far More Difficult To "Fold Up Shop & Call It Quits" When You're In That Situation. I Had One Of Several Business Which Did NOT Succeed... In 6 Months Of Efforts, I'd Not Made One Sale ~ So YUP, It Was FINALLY Time To "Fold Up Shop & Call It Quits" ~ And Start All Over Again.
" the concern about lacking the financial resources or the fear of failure holds us back."
Although I Started My First Business With A $1,000 Loan From My "Uncle Chuck" And
EVENTUALLY Succeeded, But It Was One Hell Of a Struggle. But If You Fear Failure,
You're In For A Rude Awakening; It All Part Of Business; And Before You Become A Success,
Don't Be Surprised To Discover How Many Failures You'll Go Through Before You Hit That Goal.
And May I Suggest: Don't Use Your Name In The Naming Of Your Business; Because It Makes It Far More Difficult To "Fold Up Shop & Call It Quits" When You're In That Situation. I Had One Of Several Business Which Did NOT Succeed... In 6 Months Of Efforts, I'd Not Made One Sale ~ So YUP, It Was FINALLY Time To "Fold Up Shop & Call It Quits" ~ And Start All Over Again.
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