Posted on Feb 17, 2015
MSG Signal Support Systems Specialist
4.42K
5
2
2
2
0
Pdrm1536a
1947 – With the words, “Hello! This is New York calling,” the U.S. Voice of America (VOA) begins its first radio broadcasts to the Soviet Union.

The VOA effort was an important part of America’s propaganda campaign against the Soviet Union during the Cold War. The VOA began in 1942 as a radio program designed to explain America’s policies during World War II and to bolster the morale of its allies throughout Europe, Asia, the Middle East, and Africa. After the war, VOA continued as part of America’s Cold War propaganda arsenal and was primarily directed toward the western European audience. In February 1947, VOA began its first Russian-language broadcasts into the Soviet Union.
The initial broadcast explained that VOA was going to “give listeners in the USSR a picture of life in America.” News stories, human-interest features, and music comprised the bulk of the programming. The purpose was to give the Russian audience the “pure and unadulterated truth” about life outside the USSR. Voice of America hoped that this would “broaden the bases of understanding and friendship between the Russian and American people.”
By and large, the first program was a fairly dry affair. Much of it dealt with brief summaries of current events, discussions of how the U.S. budget and political system worked, and a rousing analysis of a “new synthetic chemical substance called pyribenzamine.”
Music on the program was eclectic, ranging from “Turkey in the Straw” to Cole Porter’s “Night and Day.” In addition, due to bad weather and technical difficulties, the sound quality for the Russian audience was generally poor. According to U.S. officials in the Soviet Union, Russians rated the program “fair.” VOA broadcasts into Russia did improve somewhat over the years, primarily because music played an increasingly prominent role. U.S. observers had discovered that the Soviet people’s appetite for American music, particularly jazz, was nearly insatiable.
How many Russians actually ever heard the broadcasts is uncertain, but reports from behind the Iron Curtain indicated that many VOA programs, specifically the music segments, were eagerly awaited each night. By the 1960s, VOA was broadcasting to every continent in several dozen languages. Today, VOA continues to operate, bringing “Life in America” to the world. And with “Radio Marti,” which is aimed at communist Cuba, it continues its Cold War tradition.

https://thisdayinusmilhist.wordpress.com/2014/02/17/february-17/
Posted in these groups: F3af5240 Military History3ee77586 Propaganda
Avatar feed
Responses: 1
CPT Jack Durish
1
1
0
I have often wondered about the influence of satellite TV in the demise of the Soviet Union.

The Soviet Union collapsed in 1991. By then Radio Free America had been broadcasting 44 years. Satellite TV had just extended its reach to the globe a few years before the collapse. The Soviet Union was able to block RFA broadcasts, but they couldn't block satellite TV.

I remember seeing some Soviet-era films. They sent crews to film the worst slums of America and presented them with narrations claiming that these scenes portrayed the best of America. Imagine Soviet citizens then seeing an episode of Dallas with its opulent mansions and characters lavished in great wealth. Or imagine Soviet citizens who waited futilely in long lines for every type of consumer good, then seeing an episode of the Price Is Right.

In today's world, the North Koreans are the champions of keeping their people in the dark. RFA doesn't seem to have had any effect there and North Korean citizens don't have access to satellite TV to belie the films they are shown. For example...
https://www.youtube.com/watch?v=CJoQOQHQ8oA

Can you imagine how they might react if they did have access to satellite TV?
(1)
Comment
(0)
MSG Signal Support Systems Specialist
MSG (Join to see)
10 y
Thanks for the additional info. I'd never thought about sat TV and its effect. Well worth looking into further, I think.
(0)
Reply
(0)
Avatar small

Join nearly 2 million former and current members of the US military, just like you.

close