Coca-Cola CEO condemns Georgia voter suppression measures

Coca-Cola CEO James Quincey has spoken out against the recent changes to voter laws in Georgia that activists said would suppress voters, calling the new legislation "unacceptable".

"We always opposed this legislation," Mr Quincey said on Wednesday when speaking to CNBC.

"Let me be crystal clear and unequivocal, this legislation is unacceptable, it is a step backward and it does not promote principles that we have stood for here in Georgia, around broad access to voting, around voter convenience, about ensuring election integrity, and this is frankly just a step backwards," the British-born businessman added.

Coca-Cola, which has its headquarters in Georgia, alongside other companies has faced pressure from political activists to speak out and condemn the SB202 legislation that was signed last week by Governor Brian Kemp, a Republican.