Posted on Aug 13, 2022
Does your rewards card know if you're pregnant? Privacy experts sound the alarm
1.4K
10
3
3
3
0
https://www.npr.org/2022/08/13/ [login to see] /consumer-data-abortion-roe-wade-pregnancy-test-rewards-card-target-walgreens
Last month, a viral Twitter thread sparked fear and debate about the ways consumer data may be stored and shared by big-box stores, and how this could take on a new dimension in a post-Roe world.
It began when the user, Nicole, stated that on July 16 that they had received a package from infant formula company Enfamil after buying a pregnancy test from Walgreens with their rewards card.
Last month, a viral Twitter thread sparked fear and debate about the ways consumer data may be stored and shared by big-box stores, and how this could take on a new dimension in a post-Roe world.
It began when the user, Nicole, stated that on July 16 that they had received a package from infant formula company Enfamil after buying a pregnancy test from Walgreens with their rewards card.
Does your rewards card know if you're pregnant? Privacy experts sound the alarm
Posted from npr.org
Privacy
Pregnancy
Walgreens
Posted >1 y ago
Responses: 2
2
2
0
Tracking period apps, rewards cards, etc? Doesn't sound like small government to me. I guess it's ok when it doesn't affect you.
(2)
(0)
PO1 William "Chip" Nagel
1SG (Join to see) Sounds Like Fascism Courtesy of Conservatives on the Supreme Court.
(2)
(0)
1
1
0
Good story and not the first time that this big data issue occurred...
https://www.forbes.com/sites/kashmirhill/2012/02/16/how-target-figured-out-a-teen-girl-was-pregnant-before-her-father-did/
https://www.forbes.com/sites/kashmirhill/2012/02/16/how-target-figured-out-a-teen-girl-was-pregnant-before-her-father-did/
How Target Figured Out A Teen Girl Was Pregnant Before Her Father Did
Target has perfected the technique of analyzing consumers' shopping habits to figure out who's pregnant. How can they send customers congratulatory coupons without freaking them out?
(1)
(0)
Read This Next
Continue with Facebook 
Continue with Google