https://www.npr.org/2023/11/14/ [login to see] /tesla-cybertruck-design-delorean-designer-giorgetto-giugiaro-interview
There is one person who can truly relate to the onslaught of criticism Tesla has faced surrounding its yet-to-be-released Cybertruck and it's an 85-year-old Italian man.
That octogenarian is Giorgetto Giugiaro, the legendary car designer behind the Lotus Esprit, BMW M1, and most notably, the DeLorean DMC-12.
The iconic sports car immortalized in the Back to the Future series faced a series of critiques in 1981 that are remarkably similar to those being leveled at the Cybertruck; particularly about its angular design and smudge-prone body.
Tesla need not panic, Giugiaro told NPR over email.
"When you step outside the norms, it's almost always seen as a provocation," Giugiaro said. "It happens in all fields, from furniture to cooking, etc. Everyone wants to distinguish themselves; it's a market necessity, and the Cybertruck will surely be successful, I'm sure of it. I'm convinced it will find its admirers."