New Richmond will host its first Pride festival this weekend. Organizers say they'll have a pub crawl, a dog parade, live music and a drag brunch. Jesse Luxe says it's important for marginalized communities like LGBTQ people and for New Richmond itself.
"Because we're breaking down those barriers and stereotypes and we're trying to bring in the idea that small towns like us are a lot more inclusive than people think," Luxe says.
She says when it was first discussed, there was opposition. But as the discussion continued, there was a change. "Even people that had not been as receptive before have reached out to us and talked to us. As a long-time resident of New Richmond, I didn't realize how many people were there that were truly supportive."
Luxe says the process has made her look at her community differently, recognizing she had some preconceived notions about her small town.