After world’s richest person Elon Musk announced a deal to buy Twitter for $44bn, another social media platform climbed up the charts of Apple’s App Store.
Truth Social, former President Donald Trump’s platform to “stand up to the tyranny of Big Tech,” as he described it, is the most high profile among several newer platforms to launch as a direct challenge to mainstream platforms like Facebook, Instagram and Twitter, viewed among right-wing figures and users as too constrictive or conspiring to remove their views after they were kicked off for flouting rules about Covid-19 misinformation, violence and harassment.
“Truth Social (terrible name) exists because Twitter censored free speech,” Mr Musk said last week. “Should be called Trumpet instead!”