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Military Experiences
Nov 2008 - Sep 2013
Accessions Liaison
Utilized knowledge of Army recruiting and marketing to develop and execute marketing strategies that have generated millions of positive Army impressions, enhancing the Army's National Advertising Message. Managed the public appearances of U.S. Olympians from the 2008 and 2012 Olympic Games as well as other World and National Champions. Supervised the development and production of multi-media material and new media initiatives to broaden the scope of the Army brand.
Sep 2004 - Sep 2008
Station Commander
Commanded the operation of a recruiting office of 9 recruiters charged to accomplish assigned active and reserve enlistment mission. Supervised and critiqued sales interviews, closed sales, and conducted quality control of all processing. Analyzed production trends and executed training programs geared to improve lead generation. Increased referral lead generation by fostering and maintaining relationships with a network of college and high school administrators as well as civic and government organizations.
Apr 2002 - Aug 2004
Station Commander
Commanded the operation of a recruiting office of 6 recruiters charged with accomplishing assigned active and reserve enlistment mission. Provided daily production feedback and training, equipping recruiters with the ability and motivation to relentlessly capture market share from other military services in order to accomplish the mission.
Jun 1999 - Apr 2002
Station Commander
Managed the training and production of 1 recruiter and generated own production as well. Conducted prospecting activities via telephone, face-to-face, networking and during community presentations. Conducted sales interviews and counseled applicants on their eligibility and qualifications. Advised applicants about the benefits and risks of joining the Army. Scheduled and executed processing for applicants and conducted follow-up activities at all points. Maintained a referral network of educators, parents and civic leaders to ensure a steady flow of qualified applicants would enlist.
Deployments
(5 months)
Military Credentials
Professional Development Schools
Individual & Special Skill Schools
Security Clearance
Secret
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