US Muslims hope new billboards reclaim Islam's message of peace, justice amid violent attacks. What are your thoughts on these Billboards?

1SG (Join to see),
I would be more encouraged if their Imams passionatly denounce violence on the pulpit.

Billboards are as effective as Facebook status updates. People just scroll down for the things that they want to see.

Muslims demonstrate the true face of Islam in many places all over the world everyday and have been since the seventh century. To see what Islam really is you only have to study the life of their prophet and it was not peaceful.

During the Viking Age, trade routes existed between the north and the middle east. These radicals have no understanding of their own peoples' place in history. These billboards are simply trying to slap a bandaid on a gunshot wound. It is more symbolic than it is really going to have any effect. To treat the problem, there needs to be a change in mindset. The problem with that is that there is a lot of illiteracy in the areas where radicalism prevails making it difficult for the average person to actually figure out their own perspective through exploration of the faith. They rely instead upon the information provided. If that information is a message of hate, then that is all they have. If these people truly want to help, then they need to inform, not put up a roadside decoration.