Ford is electrifying its best-selling F-150 pickup. The F-150 Lightning is a pitch to rural drivers that you don’t need to be an early adopter or environmentalist for an electric vehicle to make sense.
Cole Brodine’s been driving a Chevrolet Bolt around rural central Nebraska for about a year. He’s gotten some comments about the electric car.
“At first I got a lot of guff from people around town,” Brodine, who works at the local public power district, said. “It is kind of a small car and I’m a larger guy. So a lot of people think that’s funny, like a clown car or something.”
But lately, some in the peanut gallery have been changing their tune.
“In the last few months, with gas prices really skyrocketing, I have gotten a lot of questions from some people who I thought would never buy an electric vehicle,” Brodine said. “All of a sudden they're very interested.”